Fatima, Sundas, Rana Zahid Hafeez, and Muhammad Khalid Saeed. “The Effect of Customer Education in Relation to Banking Transactions on Traditional Retail Business: The Mediating Role of Emotional Design and Experience Design”. Journal of Banking and Social Equity (JBSE) 1, no. 2 (December 31, 2022): 101–116. Accessed May 15, 2024. https://journals.iub.edu.pk/index.php/jbse/article/view/1784.