الخطابة النبوية بين الفصاحة والتأثير في الدعوة الإسلامية

Prophetic Oratory: Between Eloquence and Impact in Islamic Proselytization

Abstract

This research examines Prophetic oratory (al-khiṭābah al-nabawiyyah) as one of the most prominent forms of rhetorical discourse in the early Islamic era. It investigates how Prophet Muhammad (peace be upon him) utilized effective rhetoric to convey his message to the Muslim community, focusing on a pulpit style defined by conciseness (ījāz) and profound impact. Through an analysis of key Prophetic sermons, the study demonstrates how his discourse blended eloquence with accessibility, making the message easily comprehensible yet deeply influential. The findings reveal that Prophetic oratory functioned not merely as a medium of communication, but simultaneously as a pedagogical and evangelical instrument. The Prophet employed a clear and adaptable communicative strategy, enabling his message to resonate across a broad spectrum of listeners, including the unlettered. Furthermore, the paper explores how these sermons were imbued with wisdom aimed at guiding Muslims toward moral conduct and reinforcing Islamic values, thereby contributing to the consolidation of a cohesive society grounded in justice and mercy. Ultimately, this study highlights Prophetic oratory as a paramount example of functional rhetoric that successfully integrates stylistic eloquence with communicative efficacy a legacy that continues to serve as a vital reference point in Arabic rhetorical studies.

Keywords: Arabic Language and Rhetoric, Prophetic Eloquence, Functional Rhetoric, Prophetic Sermons, Impact in Islamic Dawah.